We all know someone that we run into regularly at social events, whom we know would be a great client, but we have never “found the right opportunity” to broach the subject and/or you’re waiting for them to approach you (since they obviously know what you do and would say something if they had an interest).

Your reluctance is all based on fear: your fear of coming across like a ‘pushy salesperson’ and their fear of being rejected by you. I know what you are thinking…’ Wait a minute, I understand the first one, but the second one…no way!’ But there are ways to open the door to a social prospect without coming across like a desperate salesperson.

Please review the Compelling Conversations Guidebook, and explore the additional content and resources in this series.